Understand how business and internet work together and you are on the way to your first successful online business.
Most websites fail because they do not understand one basic copncept.
People are looking for quality information that they can use to solve their problems.
This is true in the offline world where the same information is required but is obtained differently.
Here are a few examples:Problem: I'm sick of working for someone else.
In the above examples, no-one starts off with a specific product in mind. They arrive at the decision after carrying out research. The research could be done online or offline by speaking to friends, by reading a magazine or visiting a shop.
Even before the internet, people researched first then made a decision.
Business and internet works the same today - people review what is available and make a decision based on what they see and what others say.
To own a successful online business, you must understand what problems people have and what information they need to solve them. Give them the information first before selling them your product. Allow people the space to make up their minds about which product to buy.
First, plan your website. Research the information people are looking for. Write quality content (scroll to the bottom and "click here to download"). Build up a good relationship with your visitor. Only then will you have a chance of generating income from your product offerings.